第一财经

Meituan's "Wait for Green Light to Stop Timer" Feature Launched Ahead of Schedule; Time Riders Spend Waiting for Green Lights is Included in the Calculation of All Orders

原文:美团“等灯停表”功能提前上线,骑手等灯时间计入所有订单

Summary of Key Points

Meituan has launched the "Wait for the Light, Stop the Timer" feature in Suzhou ahead of schedule. This allows delivery riders to wait for red lights without having to run them to meet deadlines. The feature is currently being piloted at 1,100 intersections in Gusu District and Industrial Park of Suzhou, with additional cities such as Beijing and Wuxi also undergoing testing, and over 20 other cities evaluating the implementation. Riders have reported feeling more relaxed, no longer worrying about running red lights, which has reduced safety risks.

What is the "Wait for the Light, Stop the Timer" Feature?

In simple terms, when a rider encounters a red light while delivering food, the system automatically records the waiting time and adds it to the total delivery duration. For example, if the original delivery deadline was 15 minutes but the rider had to wait 2 minutes at a red light, the new deadline would be 17 minutes. This way, riders don't have to rush and risk running red lights.

If a rider is handling multiple orders simultaneously, the waiting time for each order will be included in the delivery duration, preventing any single order from being delayed due to traffic delays. The rider's app also provides a countdown for red lights and information about closed roads, helping them choose safer routes.

Riders' Real Reviews: From Worrying About Running Red Lights to Waiting Peacefully

Zhai Yalong, a rider in Suzhou, illustrates this change well: "Before, if a restaurant was slow in preparing the order, I would try to ride faster. When I saw a red light, I’d hesitate—running it could be dangerous, but not running it meant I might miss the deadline. With the 'Wait for the Light, Stop the Timer' feature, the app alerts me during the wait, and after completing the delivery, I get a notification of the extra time granted. It’s much more reassuring to just stop patiently at a red light."

This change has significantly reduced riders’ anxiety and the urge to run red lights or drive against traffic rules, enhancing their safety.

How Does the Feature Work?

Two key pieces of information are needed for the system to function:

1. Rider's Location: The app tracks the rider’s real-time location to determine if they have stopped.

2. Real-Time Traffic Light Data: Meituan collaborates with local transportation departments to access real-time traffic light status (whether it’s red or green and how much time is left).

When the system detects that a rider has stopped at an intersection during a red light, it starts timing. Once the light turns green, the timing stops, and the additional time is added to the delivery duration.

Good Pilot Results, with Plans for Expansion

Suzhou was the first city to officially launch this feature, initially covering 1,100 intersections in Gusu District and Industrial Park. Meituan has confirmed that Beijing and Wuxi are testing it, and cities like Shanghai, Hangzhou, and Chengdu are also considering implementation. As long as local transportation departments provide the necessary traffic light data, more cities will gradually adopt this feature.

This means that more riders will benefit from this safety measure, no longer having to worry about delays caused by waiting at red lights.

Industry Implications: Reducing Time-Related Anxiety and Dangerous Riding Habits

Chen Liting, an analyst from NetEase Research Institute, notes that this feature, through the exchange of data between transportation departments and platforms, automatically compensates riders for time spent waiting at red lights. It alleviates the pressure on riders in busy urban areas, reducing about half of their time-related anxiety and the likelihood of dangerous driving behaviors.

For consumers, although delivery times may increase slightly, riders are safer, and there’s a lower chance of food spillage due to rushed deliveries. For platforms, this initiative improves rider satisfaction and reduces safety incidents, aligning with regulatory requirements for protecting riders’ rights.

In summary, the "Wait for the Light, Stop the Timer" feature is a win-win solution: it prevents riders from taking risks by running red lights, ensures compliance for the platform, and provides consumers with more reliable delivery experiences. It’s hoped that this feature will be rolled out nationwide as soon as possible, freeing more riders from the stress of waiting at red lights.