虎嗅

Principles of the Times

原文:时代原则

Summary of the Core Content

The main point of this article is that each IT era (Web, mobile, cloud, AI) comes with its own unique technological strengths. When companies adopt new technologies, they shouldn't just follow the trend; instead, they need to consider whether their business scenarios align with these strengths. Failing to do so can lead to wasted investment and even worse outcomes than using older methods. The author, Lu Jianwei, provides specific guidelines for each era to help businesses avoid common pitfalls associated with technology adoption.

Detailed Explanation

1. Technology Follow-up as a Pitfall: Don't Use Technology Just for the Fun of It

Many companies rush to adopt new technologies simply because others are doing so. For example, when the Web became popular, they started building Web systems; when AI became trendy, they invested in large-scale models. However, they didn't consider whether their business truly needed these technologies. The result? They spent money without achieving the desired results or even improving on their previous methods.

  • Web Era: The core advantage of Web technology was its ability to enable remote access and eliminate the need for client installations. This made Web systems useful only for companies with branches across the country or employees working in different locations. For instance, a chain company that needed its employees to check inventory or process orders from different locations could benefit significantly from using Web technologies. On the other hand, if all employees were in the same building and used local software, Web systems would be cumbersome and inefficient.
  • Mobile Era: The key advantage of mobile devices lies in their built-in hardware (cameras, GPS, microphones, sensors). Enterprise apps should leverage these features to perform tasks that PCs can't handle. For example, field inspectors could use apps to take photos, check device status, and submit reports via voice commands. However, if an app merely replicated PC functions (such as reporting from a mobile device), it would be superfluous and require additional maintenance, increasing costs.

2. Cloud Era: Only Use the Cloud When Traffic Fluctuates

The core benefit of cloud technology is its ability to automatically scale resources based on demand—adding more servers during peak times and reducing them during off-peak periods. This makes the cloud cost-effective for companies serving consumer markets (e.g., e-commerce platforms) with fluctuating traffic. For traditional enterprises with stable user bases, using the cloud might be unnecessary and more expensive.

3. AI Era: Use AI for Unstructured and Open Tasks

AI models excel at processing unstructured data and handling open-ended tasks. Traditional software, on the other hand, is better suited for tasks with clear rules (e.g., calculating salaries or managing inventory). For example, while AI can efficiently analyze contract texts to extract key information, using it for simple, rule-based tasks like bookkeeping might lead to errors and additional manual verification.

4. Each Technology Has Its Use Cases

Each IT era has specific use cases where its strengths are most evident. Companies should ask themselves whether their business needs these advantages before adopting new technologies. Failing to do so can result in wasted investment and subpar performance.

Final Message

In summary, each technology offers unique capabilities. Before adopting a new technology, companies should carefully consider whether their business scenarios benefit from these strengths. Otherwise, they'll end up spending money without achieving the desired results.